Gen-Z is all about malicious compliance in corporate America.

They may have to return to the office, but with H&M, they don’t have to return to stuffy office wear. Because H&M is launching a new line of Gen-Z fashion wear for corporate America.

Legends in customization collide! 

H&M teams up with the life simulator game Inzoi to bring workplace customization to new heights!

Prepare your work outfit in game…

And pick it up in store!

Those who don’t have Inzoi can still customize through the H&M app!

Workplace too strict?

Enjoy these alternatives to show off your personality, without breaking dress code.

Take over corporate couture.

Credits

AD Team

CW Team